All Projects → CarryChang → Customer_satisfaction_analysis

CarryChang / Customer_satisfaction_analysis

Licence: apache-2.0
基于在线民宿 UGC 数据的意见挖掘项目,包含数据挖掘和NLP 相关的处理,负责数据采集、主题抽取、情感分析等任务。目的是克服用户打分和评论不一致,实时对在线民宿的满意度评测,包含在线评论采集和情感可视化分析。搭建了百度地图POI查询入口,可以进行自动化的批量查询 POI 信息的功能;构建了基于在线民宿语料的 LDA 自动主题聚类模型,利用主题中心词能找出对应的主题属性字典;以用户打分作为标注,然后 litNlp 自带的字符级 TextCNN 进行情感分析,将情感分类概率分布作为情感趋势,最后通过 POI 热力图的方式对不同地域的民宿满意度进行展示。软件版本请见链接。

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996.icu

Customer_satisfaction_Analysis

Stargazers over time

结果整合
Demo 演示
基于用户 UGC 的在线民宿满意度挖掘,负责数据采集、主题抽取、情感分析等任务。开发的目的是克服用户打分和评论不一致,实现了在线评论采集和用户满意度分析。
主要功能包括在线原始评论采集、主题聚类、评论情感分析与结果可视化展示等四个模块,如下所示。
  1. 提取后的民宿地址和在线评论等信息如下。
  1. 搭建了百度地图 POI 查询入口,可以进行自动化的批量查询地理信息。
  1. 通过高频词可视化展示,归纳出评论主题。
  1. 构建了基于在线民宿语料的 LDA 自动化主题聚类模型,利用主题中心词能找出对应的主题属性字典,并使用用户打分作为标注,然后通过多种分类模型,选用最优模型对提出的评价主体 进行情感分析,针对主题属性表进行主题提取后的文本进行情感分析,分别得出当前主题对应的情感趋势,横坐标为所有关于主题为“环境”的情感得分,纵坐标为对应的情感的条数,可以起到纵观当前“环境”主题下的情感趋势,趋势往右代表当前主题评价较好,总共有{“交通”,“价格”,“体验”,“服务”,“特色”,“环境”,“设施”,“餐饮”}的主题,选取“环境”主题进行可视化之后的结果如下图所示。
  1. 通过POI热力图的方式对在线民宿满意度进行展示。
  1. 代码结构如下。
新版本特性
  1. 使用 litNLP 深度情感推理
  2. 增加多进程提高多个 topic 下的文本匹配速度
  3. Project_Main.py 直接完成细粒度情感极性可视化操作
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