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All Projects β†’ thospfuller β†’ awesome-search-engine-optimization

thospfuller / awesome-search-engine-optimization

Licence: Apache-2.0 license
A curated list of backlink, social signal opportunities, and link building strategies and tactics to help improve search engine results and ranking.

Labels

search-enginegoogleawesomesocial-mediabingsocial-networkssocial-networkseotipskeywordsawesome-listkeywordseo-optimizationtips-and-tricksbacklinksstrategieslocal-seoawesome-listssearch-engine-optimizationsocial-signal-opportunities

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Awesome Search Engine Optimization Ideas License Awesome

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A curated list of backlink, social signal opportunities, social media marketing, and referral traffic generation ideas.

If you find this site to be useful, please star and/or watch it. If you have an idea not included here, pull requests are welcomed!

General Search Engine Optimization (SEO) Articles

  • John Mueller Of Google: SEO Lives & Dies With Consistency "In 2015, John Mueller said this at SMX conference. He said his top SEO advice is be consistent. He reiterated it again in 2019 and 2018 and numerous times before and after this."
  • Consistency Is King In SEO While this article was written in 2010, it's still very much worth a read: "In SEO, the small stuff truly matters, and consistency is especially powerful. At the enterprise level things like page titles, internal links and duplicate content may seem almost trivial compared to the overall complexity of the site. But they are hugely important, and when well-optimized in sum can literally make or break a site’s SEO potential."
  • Google Search Essentials -- "The Google Search Essentials make up the core parts of what makes your web-based content (web pages, images, videos, or other publicly-available material that Google finds on the web) eligible to appear and perform well on Google Search"
  • Why Does Your Search Traffic Suck? The 7 Most Likely Reasons - Moz
  • Holy Grail SEO: High Volume, Low Competition Keywords -- "Instead of targeting keywords or topics that have high volume, we need to target keywords and topics that we actually have a chance to rank for, making the best use of our time and SEO efforts."

Link Building Strategies and Backlinking Ideas

  • Help a Reporter Out (HARO), see also How to Get Backlinks: 11 Strategies
  • Register with your local Chamber of Commerce -- the business directory may offer a backlink opportunity.
  • Are Link Exchanges a Legitimate SEO Strategy in 2021?
  • Google Search Central -> Link schemes note "[e]xcessive link exchanges"
  • An easy way to build links (no fluff)
  • Further research required, mentioned but not endorsed: Engage a link-building service (RhinoRank, Authority Builders, Crowdo).
  • Create an infographic (a dated strategy) -- from What Type of Backlinks Does Your Business Really Need Right Now? : "[a]t the old KISSMetrics site, 47 infographics generated 2,512,596 visitors and 41,142 backlinks from 3,741 unique domains" and "...at Quicksprout, every infographic I published generated 41,487 visitors and 469 backlinks from 38 unique domains" -- when we're talking ROI creating an infographic, at least insofar as these numbers go, probably has the highest potential return. See also 12 Infographic Tips That You Wish You Knew Years Ago. See also Canva: Free infographic maker.
  • Create an image and release it on a site such as Flickr under creative commons distribute with attribution as a backlink to your website (source: Creative Commons Image Link Building Strategy β€” Free Template). See also Using Flickr To Help Generate Backlinks.
  • Add a link on a page from your company website to the project
  • Add a link on a page from your blog to the project
  • Twitter (social signal)
  • LinkedIn Company Updates - Add a URL to the project will be available for indexing (shortened links are considered redirects by Google).
  • LinkedIn Group Posts - Do NOT count as backlinks but may help to bring awareness to a project.
  • LinkedIn Personal Posts - Do NOT count as backlinks but may help to bring awareness to a project.
  • Write an article on _____ and backlink to the project.
  • Answer questions on Quora and link to the project.
    • Answer questions
    • For content generation opportunities look for questions with a large number of views and/or upvotes and develop content around that subject.
  • Send email to group mailing lists (project awareness, may be indexed if the mailing list is is archived and publicly available).
  • Create a video and release it on YouTube and link to the project in the description.
  • Find appropriate awesome-[x] lists and add a link to your project there.
  • Find complimentary projects and add the backlink to the README in a "See Also" section or where appropriate. Note that reciprocity is likely welcomed.
  • Talk about the project in a podcast and request that the project backlink be added in the details.
    • [Podcasts WANTED]
  • Talk at a meetup.com event and request that the project backlink be added in the details.
  • Post on Facebook (for referral traffic, see also https://monitorbacklinks.com/blog/seo/facebook-backlinks )
  • Showcase the project including the backlink on Google My Business
  • To be confirmed: Link from a document which was released for Amazon Kindle back to your website.
  • Create a document with a backlink and upload it to Scribd.
  • Convert your content into a YouTube educational video and submit it to the FreeCodeCamp.org channel, which has ~2.4mm subscribers.
  • Present your content via EventBright (TBC if this idea has merit)
  • AWS IQ members can add links to other sites in their biography -- you can see an example in my AWS IQ profile.
  • In the "About" section of a project on GitHub you can add a link to your website or to the project website if it's hosted elsewhere.
  • BuiltIn -- "Built In is a national community united around a shared passion for tech, offering content and career opportunities, whether you want to work at home or in office." -- see, for example, companies built in Washington, DC.

Guest Posting, Writing, Blogging, Syndication Ideas

Technical Search Engine Optimization (Technical SEO) Articles and Videos

Technical Search Engine Optimization (Technical SEO) Testing Tools

SEO Tools

On-Page SEO Tools

Local SEO Tools

  • Moz Local -- Moz Local helps you easily create and manage your local business listings on Google, Facebook, and other sites to help consumers find and choose your business; see also: What is Local SEO?.
  • Surfer Local -- Surfer Local is a tool for analyzing competitors and generating strategies for growing business.

Local SEO

Keyword Research Tools

Content Generation Tools

  • ScaleNut.com Scalenut gives you a simple and scalable way to produce content that serves your business goals.
  • copy.ai Experience the full power of an AI content generator that delivers premium results in seconds.

Event Announcements

  • Moz Local has a publish button -- TBD regarding how effective this is at event announcements.
  • Meetup.com
  • Google My Business -> Posts -> Add Event
  • Dev.to
  • LinkedIn
  • Slack Communities
  • 13 Ways to Use Facebook Events for Your Brand

SEO Experts on Twitter

SEO Threads on Twitter

Niche Site-Related Threads on Twitter

Digital Marketing Threads on Twitter

Other Tools

  • tiny jpg -- Don't assume that images are compressed prior to uploading them. Uncompressed images can place a significant drag on a web server so it will behoove you to compress the image before uploading it.
  • 15 Awesome SEO Competitor Analysis Tools

SEO Communities

See Also

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